Dollywood and TVA team up to make displays for park

Dollywood and the Tennessee Valley Authority are teaming up to educate guests at the theme park about the region's natural resources and raise awareness.

Officials from Dollywood and TVA gathered at the park to announce their partnership, and TVA is now the Official Educational Partner of Dollywood, according to a press release. The multi-year partnership involves Dollywood and TVA working together to develop educational displays that will be placed throughout the park.

“Many of Dollywood’s guests call the service area of TVA home. As our Educational Partner, TVA will be able to educate the people of the region about how all of us can help protect our natural environment,' said Craig Ross, President of The Dollywood Company, in the release.

“Most people don’t think about the vast scope of TVA’s tremendous work with environmental stewardship and conservation, air and water quality, and land management.

“We’re glad to help them tell this part of their story as it relates to those of us living here in the foothills of the Great Smoky Mountains and throughout this beautiful region.

'We look forward to working with the great folks at TVA to create fun, informational messaging that fits well within our park’s East Tennessee theming.”

The displays will have facts about Dollywood and TVA, and Dollywood will also share that information with its school group programs, according to Wes Ramey, Dollywood senior public relations manager.

“TVA is proud to join Dollywood and Sevier County Electric System in helping Dollywood visitors of all ages learn about the Tennessee Valley region and its natural environment,” said Janet Brewer, TVA Chief Marketing Officer in the release.

“By partnering with Dollywood, we can encourage everyone who visits the park to help care for our region’s natural resources so it continues to be a great place to live.”

The Sevier County Electric System serves Dollywood, and TVA and 154 local power companies work together to serve people in the Tennessee Valley, according to the release.

Wildwood Grove opens soon

This announcement comes on the heels of the opening of Dollywood's newest and largest expansion, Wildwood Grove. It will open on May 10 and 11.

The $37-million area will feature 11themed attractions including the 453meter Dragonflier roller coaster, the Till & Harvest restaurant, an indoor play area called Hidden Hollow and others.

Source: Knoxville News Sentinel, by Margie Hagen

The East Tennessee Economic Development Agency markets and recruits business for the 15 counties in the greater Knoxville-Oak Ridge region of East Tennessee. Visit www.eteda.org

 

Published May 9, 2019